The All In One

"All in One" describes a deal in the event business in which you can get everything you need for your particular event through one company whether that be DJ's, photography, and/or videography.

Is it convenient? Sure.

Does it save you money? Perhaps.

Does it guarantee you quality? Absolutely not.

A company that primarily involves DJing will offer services for other things such as photography and videography.

There's a DJ that will sell you video. Then there's the guy behind the curtains that hires the videographer and editor to do the video. That guy behind the curtains will hire just about anybody to do the job.

They could be good, they could be bad. You don't know. They may not have experience to do the job and then you may wind up having a story like this to share.

Although I have years of experience of working with DJ's, you wouldn't come to me first for a DJ, just as shouldn't go to them first for a video.

Just as with a lot of All for One deals, you may get everything you ask for, but in the end, you may get nothing you want.

Having worked in the business for 20 years, I've had to edit shoots that, without editing, would have looked like those at the nightmarish story at the link.

In the battle of quality vs. quantity, I've learned that quality always wins and that you get what you pay for.

The Pecking Order

The pecking order is alive and well in the event industry.

Let me explain.

What's the first thing you think about ordering when you decide to plan your wedding day?

The reception hall.

The next thing? Probably catering.

The next thing? Probably the DJ's.

The next thing? Probably the photographer.

Somewhere at the very bottom, you have the videographer. For whatever reason, the videographer is always amongst the last things picked when planning an event such as a wedding or a sweet sixteen.

Why is that?

It may have something to do with the way videographers operate during the actual event. During the event, they don't speak (or very rarely speak) and are the least intrusive.

With DJ's, you hear and see everything that they do. They are flashy and talkative throughout the event. 

Sometimes, photographers like to set their shots and so they can also be talkative and somewhat intrusive.

I'm here to propose...no, not a wedding proposal. I'm here to propose a change to the line of thinking that video is the least or next to the least important of all aspects of an event.

You probably won't remember the food you ate, you may not remember most of the music you played and you won't remember your parents' speeches the further you get away from the event.

When you get a finished video from I Do Video, all of those memories come back.

Not to be morbid, but God forbid you lose someone in your family, you may want those memories of happiness on video. All of the memories you had of that loved one will come back if you hear their voice as it was.

As with most every post in this blog, video (whether shooting a Sweet 16 or wedding or prom) gains value over time.

The pecking order needs to change and I hope that those that read are convinced as well.